Paul Roberts’ work continues to transcend the borders & genres of dance & entertainment. In a tough world where everything comes down to how you deliver, Paul says: “the pursuit of perfection in an industry with ever higher standards of excellence is what drives my work forwards”.

Paul has truly consolidated his position with an internationally recognised brand of choreography. With a reputation for both high-impact performance and uncompromising professionalism Paul continues to explore his craft with ever more exciting and unique creative results.


Trusted by Icons, Broadcaster and Brands, Paul’s collaborators include world leaders across many disciplines.

Paul’s work continually pushes the creative boundaries and he’s worked with global musical talents such as One Direction, Sir Paul McCartney, Katy Perry, Annie Lennox, Robbie Williams and Prince. Along with the new generation of stars, such as Elle Goulding, Plan B, Pixie Lott and Tinie Tempah. Paul has also worked on consistent TV ratings winners, such as Britain’s Got talent, America’s Got Talent, The Brit Awards, The Royal Variety Show, Strictly Come Dancing and The X Factor. Along with major brands: 02, Virgin, Ford, British Airways, L’Oreal and Samsung.

Paul’s ability to cross dance platforms, is perhaps, best demonstrated in his collaborations on both The Rite of Spring (BBC3) and Alpha (The Talent at Sadler’s Wells). Working with The BalletBoyz founders Billy Trevitt and Michael Nunn allowed Paul to bring his distinctive and athletic choreography to a whole new audience.

Invites from ITV and the BBC allowed Paul to create a golden era of song and dance on two separate occasions. ‘Steppin’ Out’ starring classical songstress Katherine Jenkins and Robbie Williams’ ‘One Night Only at the London Palladium’.

Paul’s continued success stems from a rare combination of versatility, innovation, and a distinctly warm nature: a trio of skills that puts both artists and clients at ease. Paulʼs gentle manner, combined with a strong vision pulls the best out of dancers and performers alike and has kept Paul at the cutting-edge of dance across all genres.

For these reasons, Paulʼs collaborations have a unique ability to create original and unforgettable moments.